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Don't ask the seo firm to optimize the web-site and then expect to be able to provide Pay-Per-Click (PPC) guidance as properly. If you can't handle PPC on your own, spend experts.

My traffic has tripled since January, and this month (August) I am expecting for from 11,000 - 12,000 unique visitors. Pretty good for a surf report website where all I is update the surf report daily and forecast every few days right? This excellent website is currently earning me over $600 a month in AdSense revenue, that is increasing every time.

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